Turning latent viruses on to cure cancer.

This is an article about cancer virology I thought I'd share since I thought was interesting. Viral oncology is definitely one of my main career interests, so thus when I saw the title from this article it tripped my interests. It sounds like, essentially, they found a way to treat an Epstein Barr Virus caused cancer by essentially turning the virus back on. EBV cancers are primarily caused by the virus going into the latent stages of its life cycle within lymphocyte cells, during which different genes are expressed and the virus more or less avoids the immune system and stops producing active virus. Some of these latent genes cause cancer. To treat the cancer, the people are essentially treating the patients with a drug that turns the virus back on, triggering lytic replication and opening the virus infected cells up to being hit with anti-viral drugs that wouldn't work on the latent virus, thus treating the cancer. It's a clever idea. I'll be keeping an eye on it, since it'd be interesting to see if similar approaches could work with other cancer viruses.